互联网陷入“熊市”,谁来为个人网站“雪中送炭”?
文/王易见(欢迎翻译和约稿等合作)
2007年的股市牛气冲天,房价也青云直上,唯独互联网似乎陷入了“熊市”的低迷,要说2007年的互联网也不乏亮点,阿里巴巴、巨人的上市、百度股价的飙升等事件掀起了2007互联网的阵阵狂潮,然而有句话叫“大家好才是真的好”,历朝历代,想要辉煌,必须惠及上至天子下至庶民,如今只是巨头林立,尔等皆为“鼠辈”,看来互联网远没有达到“共同富裕”。
其表现就是针对广大个个人网站而言,其前途仍然扑朔迷离,和巨头们相比,贫富分化越来越严重。所以,这个“熊市”其实是针对广大的个人网站和中小型网站而言的。我们可以举一个简单的离子,一个人本来有一千万,然后他可以用这一千万去投资,赚更多的钱,而一个人本来只有一千,连养家糊口都难何况是往高层发展,所以它也越来越穷。互联网也不例外,终究是“小胳膊拧不过大腿”,无论个人站长如何努力,也无济于事,大量的个人网站只能死在互联网的寒冬中。
有的网站趁此机会落井下石,大肆打压个人网站,这种人应人人得而诛之,必将害人害己。也有的网站抓住了这个机遇,在给个人网站“雪中送炭”的过程中获得了额外的更多的收益。
例如说阿里妈妈,当然阿里妈妈这个名字也取得好,要像妈妈一样爱护子女,子女是谁,就是大量的个人网站,阿里妈妈提供的广告销售平台可以使之和广告商进行相互的对接,为他们提供更多出售广告的机会,这不相当于妈妈对子女的关爱么?理论上分析是这样,至于实际好不好,不敢妄加评论,没玩儿过,质量究竟怎样不好说。
后来中国雅虎推出了NCP,给站长们提供免费自助建站的服务,当然这个理念也是为个人网站服务的,但是在某些地方仍略感欠缺,有人更称其为功能加强版的博客,换汤不换药而已。
最近我一个做网站的同事给我推荐了一个很小的网站,这个网站小但质量不一般,据调查,大部分个人网站最头疼的并不是什么内容,而是网站的美化和图片设计,道理很简单,绝大多数人没有那么多资金去聘请高级美工。
这个网站叫55.la又名55拉,粗略一看似乎其貌不扬,而实际深入观察,其解决的问题却是每个站长都感到棘手的问题。它的服务很简单,输入中文名称和英文网址就可以在几秒钟之内量身定做一张banner图片,这种简单的服务解决了绝大多数个人站长的燃眉之急。
最简单的服务才是最有价值的服务,此话不假,让网民体会到了方便这才是真正的价值所在,那些为网站的建设愁眉不展的站长们可真是要喜出望外了。
当然,像55拉这种为个人站长服务的网站也会得到大力支持,请记住,给别人方便就是给自己方便,互联网陷入熊市低潮,落井下石不是上策,雪中送炭才是真理。
Internet entered “bear market”, who can afford help for personal websites
The stock market of 2007 is bull market evidently and the price of house has updated more and more. Just only Internet entered into bear market proximately. As a matter of fact, there are many highlights in 2007, we know some outstanding companies such as Alibaba, the Giant went public and the stock price of Baidu raised again and again. All of them lifted the crazy tide of Internet. However there is one famous word called “all are good is good”. All the time, if we want to reach the resplendence we must grant the boon to every person. If just the magnates stand out and all others are just rubbish, it is far away from “common prosperity”.
It is shown that so many personal websites, it is visionary for them to create their future. Comparing with the magnates, the gap between rich and poor is larger and larger. So the “bear market” is just for so many personal websites and small websites. We can give one simple example, for one wealthy, he can start his own business easily and fast to gain more money. But for one poor, it is difficult for him to maintain his usually life. It is even more formidable to go farther, so he will be poorer and poorer. There is no difference between Internet and other industry. For most personal websites, death is the only fate.
Some websites take use of the opportunity to attack them. But killing others is equal to kill themselves . Some others take use of the chance to afford help for personal websites and gain more extra profit.
Take Alimama as an example, of course the brand of Alimama is kind and popular for many personal websites. It may be just the same as mother to children. The platform of Alimama can connect the advertisement sellers and buyers. Theoretically speaking, it is right but how about the fact? No one can ensure.
Then Chinese Yahoo published the new product NCP, it is just for the website masters to construct their websites freely. The idea serves for personal websites but there are still some weak points in some aspects. Some friends even called it powerful Blog.
Recently one of my colleagues recommended one small website to me. The website is small but the small scale is contradictory to its power. According to the investigation, the most trouble thing for personal websites is not content but the design of the websites. The theory is simple, most website masters have no enough money to retain the senior art designer.
The website is named 55.la. wholly speaking you won’t find any features from the outside face. But if you penetrate into the power and usage, you will find the solution it supplies is useful and practicable. The service is so simple that it can supplied one banner picture in few seconds just according your input. The service is so helpful for the personal websites.
The simplest service is the valuable service. The service of 55la can make it be more convenience for the users to perfect their websites.
Naturally speaking, the websites such as 55la will be greatly supported by personal websites. Please remember that, serve others is to serve yourself. The Internet has entered bear market. So it is not good to take mean advantage of someone when he is down but truth to afford timely assistance.